The Alliance

Alliance

The Alliance

by: Reid Hoffman

Central Theme:
New employee/employer dynamic in the networked age.

Recommendation:
A good perspective on personal branding, employee empowerment and the new gig economy of the professional services world.

Summary:
Welcome to the networked age where employees are more like free agents. Hoffman argues for a new, realistic loyalty pact between employer and employee. This new model produces a win-win scenario where employees transform careers working for a company and companies capitalize on such motivated employees to transform a business. If both sides trust each other enough to commit to the mutual investment, each side can achieve its desired goal.

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